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Between 2016 and 2022, many big brands and established organizations ignored social media and Google SEO. They relied heavily on referrals, offline presence, and traditional marketing, believing digital growth was optional. For a long time, this approach worked. Until it didn’t. How COVID Proved Digital Ignorance Is Expensive When COVID arrived, customer behavior changed permanently. […]

If you’ve been in the digital marketing space for a while, you’ve probably heard people say, “SEO is dead.” But is it really? At Celltob, a leading digital marketing agency, we can confidently say that SEO is not dead—it’s just evolving. Google keeps changing its algorithms, and businesses need to adapt to stay visible online.